100-Day Challenge
14 Weeks of Action

Welcome to OurSheconomy, a campaign led by Invest for Better. This challenge is personal. It’s
about your money, your confidence, your choices, and your next chapter.
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And it’s collective. When women shift how we relate to money—how we talk about it, grow it,
move it, and align it—capital begins to flow differently. Power redistributes. New outcomes become
possible.

JOIN THE CHALLENGE

When you sign up for the 14 Weeks Challenge, you’ll receive an email every Thursday week that guides you back to the Challenge.

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Each week you’ll receive:

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A set of three actions that build on each other
Context for why those steps matters for your agency, influence, and future
Trusted, values-aligned resources if you want support or deeper engagement
Opportunities to engage in live events

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You choose what feels relevant, doable, and timely for you. Some weeks you may take a small step. Other weeks you may go deeper. However you participate, whatever pace you choose, your presence matters. This challenge is stronger because you’re part of it. We can’t wait to see what unfolds.

THE 14 WEEKS AT A GLANCE

Week 1

Join the Movement

March 5

Take the first step into collective momentum. Begin building visibility, belonging, and shared intention.

Week 2

Clarify Your Money Intentions

March 10

Build clarity around what you want your money to support: your life, your freedom, and your values.

Week 3

Break the Silence Around Money

March 17

Shift long-held patterns of quiet, discomfort, or avoidance around money conversations.

Week 4

Spend Money with Awareness

March 24

Notice where your money flows day to day and what those patterns reflect.

Week 5

Question Where You Bank

March 31

Re-examine default banking choices and the systems they support.

Week 6

Own Your Financial Power

April 7

Build confidence and capability through accessible, supportive learning.

Week 7

Make Your Money Work for You

April 14

Begin shifting from saving alone to intentional growth and ownership.

Week 8

Advance a Cause You Love

April 21

Align your resources with the change you want to see in the world.

Week 9

Protect What You’ve Built

April 28

Shift from avoidance to care in how you prepare for uncertainty.

Week 10

Build Your Financial Support Team

May 5

Replace isolation with aligned advisors, peers, and partners.

Week 11

Strengthen Your Business

May 12

Build income, leverage, and ownership on your own terms.

Week 12

Do Philanthropy Differently

May 19

Reframe generosity as a strategic, powerful practice.

Week 13

Fund Women, Intentionally

May 26

Interrupt capital patterns by directing more support to women-led ventures.

Week 14

Celebrate & Share

June 5

Reflect on what shifted and help turn personal change into collective actions.

MAKE YOUR ACTIONS VISIBLE

After you complete a weekly step, download the ready-to-use social media assets and share what you did. Post one insight. Name one shift. Mark your progress. Sharing isn’t required — but visibility builds momentum. When you post, you normalize money conversations and invite other women to take their own next step. Use your voice. Tag #OurSheconomy. Keep the movement moving.

100-Day Challenge 14 Weeks of Action